Marketing content for word-of-mouth businesses

Your work is stellar.
Your clients are happy.
Your network is strong.

Let’s take all of that good work and make it work for your business.

Better clients

You’ll work with fewer or the same number of clients, but with higher profitability.

Easier Sales

Potential clients will pursue you, instead of you chasing them all the time.

Higher Status

Your thought leadership will help your business become more prominent in your field.


Together we will

  • Tap into the wealth of topics your business has to offer based on your expertise 

  • Imbue meaning into what you're doing, giving your online presence more substance

  • Translate your spoken ideas into the written word in a way that’s relevant to your market

  • Develop a plan for staying in touch with your network in a proactive way


How it works

UNDERSTAND

With your help, I work to understand your business, inside and out.

IDEATE

Together, we ideate a wealth of content topics for your blog and emails.

PLAN

We plan the cadence of content production (writing) and distribution (blog, email, social).

IMPLEMENT

You implement the content plan and incorporate my feedback along the way.

REVIEW

We review the plan’s performance and effectiveness together.

ADJUST

We adjust the content plan as needed.

 

The end result is simple, sustainable marketing that keeps your business top-of-mind.